What is the best way to visually depict both the character and story behind an Ancora Bag? This was the challenge we took on during our first Ancora photo shoot on a mid-August morning in Kingfield Maine.
Photographer Denise Lilly, designer Cynthia Orcutt and I put our heads together and immediately came up with a few iconic views that we felt embodied Ancora Bags.
First, we needed a classic Western Maine landscape. The mountains, valleys, rivers and rocks that form this beautiful part of the world and shape the people who live here are the backbone behind both the design and philosophy of Ancora Bags. The rich grays, deep greens and sturdy landforms take shape in the lines and colors of each tote.
Up IRA Mtn we went, to a scenic outlook that affords mountain views of Sugarloaf, the Bigelows, and the valley between. In the morning light, we were able to capture the bags in front of a scene that truly inspires Western Maine art and design.
Next, we took our photo shoot into town. Kingfield’s character comes from its simple New England-style architecture, bright colors, and historic buildings. Using iconic locales like the Herbert Hotel and the Main Street arcade, we captured Ancora Bags in traditional hometown settings.
After hours of traipsing around Kingfield and its surroundings, trying new photos, and laughing along the way, we returned with a successful collection of photos depicting what we felt was the essence of Ancora Bags. The Ancora Bags photo shoot in Kingfield allowed us to portray the totes in a place that grew them, design and functionality inspired by the Western Maine mountains.
- Hannah Orcutt, Marketing and Design